Introducing our 12th episode of ON AIR: With Owen – our latest interview video series with honest conversation about scaling revenue, hosted by our Founder & CEO, Owen Richards.
This episode features, not one, but two guests for the first time ever on ON AIR: With Owen. Our guests are Caleb Buscher – Senior Channel Account Manager (EMEA Region) at HubSpot and Sophie Ambridge – Client Strategy Director at our sister company, Roots to Market (they’re also a HubSpot Partner!).
Owen, Caleb and Sophie discuss how to make the most out of HubSpot as a revenue growth business tool to help drive your business forwards. Including:
- What HubSpot is
- Why Roots to Market recommends HubSpot
- Why businesses need a CRM
- What HubSpot can teach you about your customers and prospects
- The difficulties with not using a CRM
- How easy HubSpot is to implement
- The benefit of sales and marketing being in one place
- The must-do quick tips and tricks that you can implement from the start
- Relevancy and the ability to see when a proposal has been opened
- The benefits of working with Roots to Market and HubSpot
- What reporting HubSpot offers
- How a Founder can use HubSpot to learn about their own business
- Investing in change to see success
- How Individual Contributors can benefit from HubSpot
- The future of HubSpot and features in the pipeline
- What Roots to Market helps businesses with aside from HubSpot
- Who within an organisation tends to recognise that they need HubSpot
- How HubSpot helps customer experience
- How to get a free version of HubSpot, the functionality and why HubSpot offer this
