Introducing our 45th episode of ON AIR: With Owen – our latest interview video series with honest conversation about scaling revenue, hosted by our Founder & CEO, Owen Richards.

Our 45th guest is Jason Baskaran, Sales Director at GetAccept. Owen and Jason discuss effective Account Management and Account Based Growth.

Including:

– An intro to Jason, GetAccept, and how they help businesses create an online sales environment to close those all important deals
– The role that authenticity and human relationships play within Account/Retention Based growth
– How to expand an account once it’s in the business
– The difference between an Account Manager and a Customer Success role, and the misconceptions around the two job titles
– The top things to focus on as an Account Manager when first taking on a new client
– Why it’s important to reach a native level of trust with your client ASAP
– The optimum number of key stakeholders you should have on your radar
– Tips for objection handling in sales