Ask The MD: What Should Stop You Considering Outsourcing Your Lead Generation?

 

In the third instalment of our ‘Ask The MD’ series we ask the question ‘what should stop you considering outsourcing your lead generation?’. Find out the answer in this video featuring our Managing Director, Owen Richards, and sister company Forrest Marketing Group‘s Managing Director, Richard Forrest.

 

 

 

 

Ask The MD: What Should You Look For In An Outsourced Partner?

 

In the second instalment of our ‘Ask The MD’ series we ask the question ‘what should you look for in an outsourced partner?’. Find out the answer in this video featuring our Managing Director, Owen Richards, and sister company Forrest Marketing Group‘s Managing Director, Richard Forrest.

 

 

 

 

Ask The MD: How Important Is Traditional Sales Prospecting In Today’s Digital Age?

 

In the first instalment of our ‘Ask The MD’ series we ask the question ‘how important is traditional sales prospecting in today’s digital age?’. Find out the answer in this video featuring our Managing Director, Owen Richards, and sister company Forrest Marketing Group‘s Managing Director, Richard Forrest.

 

 

 

 

Growing a team of Sales Development Representatives (SDR’s) Vlog #4

 

In the fourth instalment of our series we ask the question ‘what are your challenges in growing a team of SDR’s in a tech company?’. Find out the answer in this vlog hosted by our MD, Owen Richards featuring Air’s Sales Director Simon Scott-Nelson.

 

 

 

Air Marketing Group – 3rd Year Business Overview

An epic year for Air Marketing Group!

Packed full of statistics, our third year business overview looks at the number of client campaigns we had running to the number of new sales opportunities we created for our clients. 

View the page here.

 

 

The Science Behind Inside Sales Vlog #3

What is the science behind inside sales?

In this, our third vlog, Owen, Simon Murthwaite and Simon Scott-Nelson discuss the metrics, the science and the maths behind inside sales. From A/B testing data through to the actual conversions of a lead to a sale, they discover that telesales is far from a scatter gun approach!

 

 

 

Hiring Good Inside Sales People Vlog #2

What’s your perception of a good sales person?

In this, our next vlog, Owen discusses how to hire good inside sales people with Simon Murthwaite and Simon Scott-Nelson. They discover how it’s not just a job, it’s a lifestyle commitment!

Sales and Business Tips – [Webinar] What’s Missing in Your Sales Journey? The Sales Masterclass for SaaS C-Suite

Have you you considered each step of the lead journey process from prospect to client? How do you nurture your leads and keep track of the journey?  

48% of businesses say most of their leads require “long cycle” nurturing with many influencers’. (Ascend2)

 

Lead Journey Infographic

Have you got your lead journey clearly mapped out?

‘Companies that excel at lead nurturing generate 50% more sales at a 33% lower cost’ (Forrester, 2014). 

Click on the below to view this infographic that easily walks you through the entire lead journey process from prospect to client.

Lead Journey from Prospect to Client Webinar Infographic

Sales and Business Tips – How do you get a decision maker on board

It generally takes thirty seconds for the decision maker to get an impression of you, so finding out their need and quickly aligning it with USP’s is one useful way to get them on board. Take a look at this video to find out alternative ways Team Air get the decision maker on board.