ON AIR With Owen: Episode 86 | The Power of Face-to-Face Interactions

Introducing our 86th episode of ON AIR: With Owen – our podcast series for honest conversations about starting and scaling your own business, hosted by our Founder & CEO, Owen Richards, and his new co-host, Neil Finnie.

Meet Your Hosts: Owen Richards and Neil Finnie

Owen Richards hails from Kent and began his sales career at Forrest Marketing Group in Sydney. After an 8-year stint, Owen returned to the UK and co-founded Air Marketing Group, growing it into a powerhouse offering specialist B2B sales and marketing solutions to businesses across the globe. Known for his relentless positivity and strategic foresight, Owen brings a wealth of experience and a knack for big ideas to the podcast.

Neil Finnie is your quintessential ‘wabi-sabi entrepreneur’ – flawed but beautiful in approach. With over 25 years of experience in nurturing businesses around his passions, from co-working spaces to professional development agencies, Neil’s unique perspective enriches our discussions, making each episode a treasure trove of insights.

What to Expect in this Week’s Episode

  • The Power of Face-to-Face Interactions: Why being in person enhances communication, builds stronger relationships and leads to success.
  • Co-Working Benefits: How spontaneous interactions in shared spaces spark creativity and collaboration.
  • In-Person Client Visits: Weighing the benefits of visiting clients against virtual meetings for winning business.
  • Post-COVID Career Tips: The crucial role of in-person experience for young professionals in building confidence and growing careers.
  • Euro 2024 Fever: Owen and Neil’s excitement for the upcoming UEFA Euro 2024 tournament!

Where and When to tune in

Catch new episodes every Wednesday:

Watch: On YouTube or via Air Marketing’s Knowledge Hub.

Listen: On Spotify, Amazon Music, Apple Podcasts, TuneIn + Alexa, Deezer, and more.

Join us as we dive deep into the dynamics of running a business in today’s fast-paced world. Whether you’re seeking inspiration or practical advice, our podcast is your gateway to becoming more adept in the business arena.

Warning: Contains swearing

ON AIR With Owen: Episode 85

Introducing our 85th episode of ON AIR: With Owen – our podcast series for honest conversations about starting and scaling your own business, hosted by our Founder & CEO, Owen Richards, and his new co-host, Neil Finnie.

Meet Your Hosts: Owen Richards and Neil Finnie

Owen Richards hails from Kent and began his sales career at Forrest Marketing Group in Sydney. After an 8-year stint, Owen returned to the UK and co-founded Air Marketing Group, growing it into a powerhouse offering specialist B2B sales and marketing solutions to businesses across the globe. Known for his relentless positivity and strategic foresight, Owen brings a wealth of experience and a knack for big ideas to the podcast.

Neil Finnie is your quintessential ‘wabi-sabi entrepreneur’ – flawed but beautiful in approach. With over 25 years of experience in nurturing businesses around his passions, from co-working spaces to professional development agencies, Neil’s unique perspective enriches our discussions, making each episode a treasure trove of insights.

What to Expect in this Week’s Episode

  • Navigating Business During Illness: How do you keep the wheels turning when unexpected sickness strikes? Owen and Neil talk about the delicate balance between powering through and knowing when to take a step back to recover.
  • The Double-Edged Sword of Job Stacking: A debate on the pros and cons of job stacking and how it can affect productivity and employee loyalty.
  • Creating Inclusive Workplace Policies: The duo highlight the importance of creating inclusive and adaptable workplace policies to accommodate diverse employee needs.
  • Innovative Leave Solutions: Owen and Neil rethink traditional leave policies and explore the idea of combining sick and annual leave into a flexible, all-in-one pool. Plus, they tackle the challenges small businesses face with the concept of unlimited leave or a four-day workweek.
  • Flexibility for Unplanned Events: Hear about the importance of allowing employees to take time off at short notice for life’s unexpected moments, all while keeping business operations smooth and efficient.

Where and When to tune in

Catch new episodes every Wednesday:

Watch: On YouTube or via Air Marketing’s Knowledge Hub.

Listen: On Spotify, Amazon Music, Apple Podcasts, TuneIn + Alexa, Deezer, and more.

Join us as we dive deep into the dynamics of running a business in today’s fast-paced world. Whether you’re seeking inspiration or practical advice, our podcast is your gateway to becoming more adept in the business arena.

Warning: Contains swearing

CALLING MASTERS | Final Hurdle: The Art of Closing

 

Consistently getting to the decision-maker, crafting a perfect pitch – but struggling to secure the deal?

In this fifth episode of our Calling Masters series in partnership with Lead Forensics, we’re exploring how to turn your successful cold calls into closed deals. We’ll equip you with the essential skills and strategies to confidently navigate objections and guide prospects towards a positive decision.

You’ll learn:

  • Mastering Objections: Discover effective techniques to overcome common objections and keep the conversation moving forward.
  • Building Value & Urgency: Learn how to highlight the value proposition of your offering and create a sense of urgency to act.
  • The Art of the Close: Explore different closing techniques and identify the ones that best suit your calling style.
  • Leaving the Door Open: Learn how to gracefully navigate a “no” while leaving the door open for future opportunities.

Our panel features:
Marco Alfano-Rogers – Sales Director at Air Marketing
Erik Pollitt – Training Consultant at Air Sales Academy
Amy Cooke – Head of Sales US at Lead Forensics 

Alex Burgess – Account Director at Air Marketing

Host:
Joe Duccarreaux – Brand Awareness Manager at Lead Forensics

Who is it for?
Founders & CEOs
Sales & Marketing Leaders
Revenue Leaders
Sales & Marketing Managers
Sales Development Representatives (SDRs)
Business Development Representatives (BDRs)

ON AIR With Owen: Episode 84

Introducing our 84th episode of ON AIR: With Owen – our podcast series for honest conversations about starting and scaling your own business, hosted by our Founder & CEO, Owen Richards, and his new co-host, Neil Finnie.

Meet Your Hosts: Owen Richards and Neil Finnie

Owen Richards hails from Kent and began his sales career at Forrest Marketing Group in Sydney. After an 8-year stint, Owen returned to the UK and co-founded Air Marketing Group, growing it into a powerhouse offering specialist B2B sales and marketing solutions to businesses across the globe. Known for his relentless positivity and strategic foresight, Owen brings a wealth of experience and a knack for big ideas to the podcast.

Neil Finnie is your quintessential ‘wabi-sabi entrepreneur’ – flawed but beautiful in approach. With over 25 years of experience in nurturing businesses around his passions, from co-working spaces to professional development agencies, Neil’s unique perspective enriches our discussions, making each episode a treasure trove of insights.

What to Expect in this Week’s Episode

  • Navigating business turbulence: Strategies for adapting to unforeseen challenges.
  • Owen and Neil share their go-to sources of support when business plans go awry.
  • Managing debtors: Effective strategies for resolving issues amicably for both parties.

Where and When to tune in

Catch new episodes every Wednesday:

Watch: On YouTube or via Air Marketing’s Knowledge Hub.

Listen: On Spotify, Amazon Music, Apple Podcasts, TuneIn + Alexa, Deezer, and more.

Join us as we dive deep into the dynamics of running a business in today’s fast-paced world. Whether you’re seeking inspiration or practical advice, our podcast is your gateway to becoming more adept in the business arena.

Warning: Contains swearing

CALLING MASTERS | Pitch Perfect: Taking Your Prospect on a Journey

 

Feeling like your cold calls are missing the mark? Struggling to engage prospects and leave a lasting impression?

In this fourth episode of our Calling Masters series in partnership with Lead Forensics, we’re exploring the art of the perfect pitch. We’ll equip you with the skills to craft a compelling narrative and guide your prospect towards a positive outcome.

You’ll learn:

  • Hook ‘Em from the Start: Master the art of crafting captivating introductions that grab attention and break the ice.
  • The Power of Storytelling: Discover how to weave a compelling narrative that resonates with your prospect’s needs and challenges.
  • Building Value Throughout the Call: Learn how to highlight the benefits of your offering in a way that’s tailored to each prospect.
  • A Smooth Landing: Master the art of transitioning from a captivating pitch to a clear call to action.

Our panel features:
Marco Alfano-Rogers – Sales Director at Air Marketing
Erik Pollitt – Training Consultant at Air Sales Academy
Tom Happé – CEO and Founder at Trueleads

Host:
Joe Duccarreaux – Brand Awareness Manager at Lead Forensics

Who is it for?
Founders & CEOs
Sales & Marketing Leaders
Revenue Leaders
Sales & Marketing Managers
Sales Development Representatives (SDRs)
Business Development Representatives (BDRs)

ON AIR With Owen: Episode 83

Introducing our 83rd episode of ON AIR: With Owen – our podcast series for honest conversations about starting and scaling your own business, hosted by our Founder & CEO, Owen Richards, and his new co-host, Neil Finnie.

Meet Your Hosts: Owen Richards and Neil Finnie

Owen Richards hails from Kent and began his sales career at Forrest Marketing Group in Sydney. After an 8-year stint, Owen returned to the UK and co-founded Air Marketing Group, growing it into a powerhouse offering specialist B2B sales and marketing solutions to businesses across the globe. Known for his relentless positivity and strategic foresight, Owen brings a wealth of experience and a knack for big ideas to the podcast.

Neil Finnie is your quintessential ‘wabi-sabi entrepreneur’ – flawed but beautiful in approach. With over 25 years of experience in nurturing businesses around his passions, from co-working spaces to professional development agencies, Neil’s unique perspective enriches our discussions, making each episode a treasure trove of insights.

What to Expect in this Week’s Episode

  • Hear about Neil’s recent experiences working in vibrant Barcelona with NexGen Careers.
  • It’s Air’s first wedding! Owen and Neil dive into the dynamics of workplace relationships.
  • Navigating the current market landscape: Are businesses leaning towards optimism or pessimism for the remainder of 2024?
  • Tackling the tough topic of redundancy: Truthful stories about managing workforce downsizing.

Where and When to tune in

Catch new episodes every Wednesday:

Watch: On YouTube or via Air Marketing’s Knowledge Hub.

Listen: On Spotify, Amazon Music, Apple Podcasts, TuneIn + Alexa, Deezer, and more.

Join us as we dive deep into the dynamics of running a business in today’s fast-paced world. Whether you’re seeking inspiration or practical advice, our podcast is your gateway to becoming more adept in the business arena.

Warning: Contains swearing

CALLING MASTERS | First Impressions: How to Engage on a Cold Call

 

Struggling to make a strong impact on calls with your prospects?

In this third episode of our Calling Masters series in partnership with Lead Forensics, we’ll equip you with the skills to craft powerful first impressions that turn cold calls into warm conversations.

You’ll learn:

  • How to bypass gatekeepers with powerful introductions that grab attention.
  • How to craft a personalized pitch that resonates with each prospect.
  • How to develop confident communication skills that instill trust and command attention.

Our panel features:
Marco Alfano-Rogers – Sales Director at Air Marketing
Maria Vanezi – Director at Ezicomms Marketing
Gracie-May Bryan – Campaign Operations Manager at Air Marketing

Host:
Joe Duccarreaux – Brand Awareness Manager at Lead Forensics

Who is it for?
Founders & CEOs
Sales & Marketing Leaders
Revenue Leaders
Sales & Marketing Managers
Sales Development Representatives (SDRs)
Business Development Representatives (BDRs)

CALLING MASTERS | Getting Connected: How to Improve Contact Rates

 

Struggling to connect with decision-makers on cold calls? Spending hours leaving voicemails that never get returned?

If your skills need sharpening on bypassing gatekeepers, leaving compelling voicemails and connecting with real people, then this webinar is for you.

In this second episode of our Calling Masters series in partnership with Lead Forensics, we’re discussing the key elements of getting connected with your prospects, so you can dramatically improve your contact rates.

You’ll learn:

  • How to identify and navigate common gatekeeper tactics to reach decision-makers directly.
  • How to support phone calls with multi-channel messages and the importance of personalization.
  • The importance of Active Listening and how you can use it to your advantage in the early stages of the call.

Our panel features:
Marco Alfano-Rogers – Sales Director at Air Marketing
Erik Pollitt – Training Consultant at Air Sales Academy
Amy Cooke – Global Development Director at Lead Forensics

Host:
Joe Duccarreaux – Brand Awareness Manager at Lead Forensics

Who is it for?
Founders & CEOs
Sales & Marketing Leaders
Revenue Leaders
Sales & Marketing Managers
Sales Development Representatives (SDRs)
Business Development Representatives (BDRs)

ON AIR With Owen: Episode 82

We’re excited to unveil the revitalised version of the ON AIR: With Owen podcast, now with a more fluid, engaging format that resonates with the ever-evolving business landscape. “Honest Conversations: The Real Truths About Starting and Scaling Your Own Business” aims to mesh the immediacy of real-world events with timeless business wisdom. This new style is not just a change; it’s an evolution aimed at making the podcast more organic, relevant, and influenced by external factors such as politics and current affairs – elements that profoundly impact real-world business operations and strategies.

Meet Your Hosts: Owen Richards and Neil Finnie

Owen Richards hails from Kent and began his sales career at Forrest Marketing Group in Sydney. After an 8-year stint, Owen returned to the UK and co-founded Air Marketing Group, growing it into a powerhouse offering specialist B2B sales and marketing solutions to businesses across the globe. Known for his relentless positivity and strategic foresight, Owen brings a wealth of experience and a knack for big ideas to the podcast.

Neil Finnie is your quintessential ‘wabi-sabi entrepreneur’ – flawed but beautiful in approach. With over 25 years of experience in nurturing businesses around his passions, from co-working spaces to professional development agencies, Neil’s unique perspective enriches our discussions, making each episode a treasure trove of insights.

What to Expect

Listeners can anticipate a series of engaging, thought-provoking episodes where honesty meets ambition. Whether you’re a startup enthusiast or a seasoned executive, our podcast will provide valuable insights into navigating business complexities with agility and foresight.

Where and When to tune in

Catch new episodes every Wednesday:

Watch: On YouTube or via Air Marketing’s Knowledge Hub.

Listen: On Spotify, Amazon Music, Apple Podcasts, TuneIn + Alexa, Deezer, and more.

Join us as we dive deep into the dynamics of running a business in today’s fast-paced world. Whether you’re seeking inspiration or practical advice, our podcast is your gateway to becoming more adept in the business arena.

Warning: Contains swearing

CALLING MASTERS | Pre-Call Research: How to Prep

 

Tired of wasting time on unqualified leads and getting stuck in voicemail jail?

If you want to increase your closing rate over the phone, you need to understand who you’re selling to. 

In this webinar, the first in our Calling Masters series in partnership with Lead Forensics, we’re discussing the key elements of pre-call preparation to ensure that you’ve packed out your cold call toolbox.

You’ll learn:

  • How to quickly gather relevant knowledge about your prospect’s business, their specific needs, and the key players you need to connect with.
  • Which essential tools will help inform your approach during your call to the prospect.
  • How to apply the information you find during your research on the cold call and ensure your sales success.

Our panel features:
Marco Alfano-Rogers – Sales Director at Air Marketing
Fran Hall – Account Director at Air Marketing
Jamie Beaumont – CEO and Founder of Playter

Host:
Joe Duccarreaux – Brand Awareness Manager at Lead Forensics

Who is it for?
Founders & CEOs
Sales & Marketing Leaders
Revenue Leaders
Sales & Marketing Managers
Sales Development Representatives (SDRs)
Business Development Representatives (BDRs)